Monday, February 13, 2017
Socialization in Gender through Advertisement
Ads targeting MEN:
Search through your magazines, advertisements or internet for an ad for one of the following:
Men's Jeans
Men's Cologne or Fragrance
Movie Targeting Men
You will be analyzing the ad so find one that you like, or find to be interesting. Keep the image in a browser so you can easily access it.
Once you have found your image answer the following questions and submit your response please.
Manly Advertising Survey
Ads targeting WOMEN:
Search through your magazines, advertisements or internet for an ad for one of the following:
Women's jeans
Women's fragrance/cologne
A movie targeting women
Women's Advertising Survey
Once everyone in your squad has filled out both surveys discuss the following questions:
After searching for the ads, discuss these questions below:
1. What are the similarities and differences between what is required for men and what is required for women?
2. How do you explain these differences and similarities?
3. Besides gender, how do other factors such as race, class, age, sexuality, and sexual orientation seem to affect the rules of beauty in these magazines? Be specific and detailed.
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